Silence drives callers away. Music keeps them on the line.
Play professional hold music, custom on-hold messaging, or promotional announcements while callers wait. Turn hold time into an opportunity instead of a frustration.
90% of callers placed on hold in silence hang up within 40 seconds. With music and messaging, they stay on the line up to 3 minutes longer.
Included in every plan — from $20// extension / month.











More than background music.
Turn hold time into an opportunity instead of a frustration.
Custom audio
Upload your own royalty-free hold music, professionally recorded messages, or brand audio. Play what represents your business, not generic elevator music.
On-hold messaging
Turn hold time into free advertising. Announce new products, seasonal specials, office hours, or upcoming events with professional promotional messages.
Timed intervals
Alternate between music and messages at intervals you set. Keep callers informed without overwhelming them.
Per-number customization
Your sales line plays one track. Your support line plays another. Different lines, different experiences.
One library. Different tracks for every line.
Assign different hold music to your sales line, support line, after-hours line, or any queue. Switch tracks any time without re-uploading.
Don't have professional recordings? Use EMAK's AI Voice Studio to generate hold messages in 45+ languages — type your message, choose a voice, done.
Works everywhere callers wait.
Call queues, parked calls, transfers, and IVR menu navigation — wherever a caller is on hold, they hear your custom audio, not silence.
Call queues
Reduce abandonment rates in your call queues with professional audio that keeps callers engaged.
Parked calls
Parked callers hear your hold music until an agent retrieves them. Consistent branding across every hold scenario.
IVR transfers
Play hold music between menu options and during transfers, so callers never sit in silence between extensions.
“Customizable and professional telephone system. Truly the best VoIP company in Montreal.”
— N B, Google Review
Part of your complete phone system.
Hold music plays a role everywhere callers wait. EMAK connects it to the features that matter.
Make hold time work for your business.
Get started in 3 steps.
Pick your tracks
Choose from EMAK's royalty-free library, upload your own MP3 or WAV, or generate audio with AI Voice Studio.
Assign per line
Set different tracks for your sales line, support line, after-hours line, or any queue — independently.
Callers stay on the line
Music plays everywhere callers wait. Silence is gone, hold time becomes brand time.
Frequently asked questions.
Do I need a license for hold music?
If you upload your own music, you are responsible for licensing. EMAK includes royalty-free hold music options you can use immediately — no licensing required.
What audio format does hold music need?
EMAK accepts MP3 and WAV files. For best quality, use 16-bit WAV at 8 kHz or 16 kHz. The system automatically converts common formats on upload.
Can I use different hold music for different numbers?
Yes. EMAK supports per-number and per-queue customization. Your sales line, support line, and after-hours line can each play different hold music and on-hold messaging.
Can I generate hold music announcements with AI?
Yes — use EMAK's AI Voice Studio to type a promotional message, choose a natural voice, and generate professional hold audio in seconds. Update it any time without hiring a voice actor.
Does custom music on hold cost extra?
No — included with every EMAK business phone plan. Upload your own audio or use the included royalty-free options.